Matt Highstrom – Developing Cadillac CUE
February 7, 2012 at 12:47 pm
Interactive designer Matt Highstrom helped develop the Cadillac User Experience (CUE) which allows you to bring your smartphones and music players into your Cadillac and connect them into an industry-first interface that keeps your hands on the wheel and your eyes on the road. Click through to see some features coming to your new Cadillac later this year.
Nicholas David: Back at GM and happy to be here
Nicholas David studied and worked in the United Kingdom, then came to the U.S. to develop his automotive design skills further. At the North American International Auto Show this year, he got to show off his latest creation. Click through to see more of the Chevrolet Tru140S concept and find out how young people helped shape this car.
MOREGM and Car Design News Contest Discovers Student Design Talent
Automotive design students from the U.S. and Canada were given a chance to submit their concepts and get them evaluated by professional designers. The feedback from the professionals gave the students an opportunity to learn how to improve their designs, and it gave the designers a look at potential new talent. Eight of those students will be interns with GM Design in 2012. Click through to see some of their work and hear what they had to say about their experience.
MOREHeather Scalf: Detroit-raised designer takes cues from around the globe
As a young girl, she walked around the Detroit Auto Show, looking at new cars and the cars of the future. Flash forward to today, and Heather Scalf is now onstage at the North American International Auto Show in Detroit with her latest handiwork. She tells us how she ended up designing for Buick, and proudly shows off the touches she helped to bring to the 2013 Buick Encore. Click through to see the full story.
MOREAmanda Williams: Engaging with customers online
James Wood Motors in suburban Dallas, Texas has a very active social media program. Internet director Amanda Williams tells us how they approach their online outreach. While they use Twitter and Facebook, Amanda says it really isn’t about the technology, it’s about people. Click through to see how she uses social media to establish relationships that may result in sales in the future.
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